Robroy Industries Marketing Team Earns Two tED Magazine Best of the Best Awards

Robroy Industries’ marketing team was recognized with two tED Magazine Best of the Best Awards at this year’s National Association of Electrical Distributors (NAED) conference in Indianapolis, IN. The team, led by Director of Marketing Stephanie Ellis, received awards for Best Video and Best Event, along with two honorable mentions recognizing its integrated campaign work and creative selling tools. 

“We are incredibly excited to be recognized by tED Magazine and our peers in the electrical industry,” Ellis shared. “These awards reflect the care, creativity, and collaboration our marketing team brings to every project. More importantly, they affirm our commitment to creating meaningful marketing tools and experiences that help customers understand the real-world value of Robroy solutions.” 

The Best of the Best Awards recognize exceptional marketing efforts within the electrical distribution industry. Presented by tED Magazine, the awards celebrate manufacturers and distributors that use strategic and creative communications to educate customers, support channel partners, and bring meaningful industry solutions to market. 

Robroy received the Best Video award for its OxBlue® Case Study video, which demonstrates how Stahlin® non-metallic enclosures help protect OxBlue’s construction-site monitoring technology in demanding outdoor applications. The video takes a people-first approach, allowing OxBlue associates to tell in their own words the story of their initial challenges before discovering Stahlin enclosures and taking advantage of the ModRight™ enclosure customization program. 

Robroy also earned Best Event recognition for its booth at the 2025 International Production & Processing Expo (IPPE). Built around a concise brand story and a focus on innovation, the booth gave food processing, packaging, and related-industry professionals a hands-on opportunity to explore Robroy’s Rocket Rack® sanitary support systems and Robroy Stainless® raceway solutions—together delivering corrosion-resistant, hygienic, and reliable electrical protection for demanding manufacturing environments. 

Robroy received two honorable mentions during the Best of the Best awards ceremony as well. The team’s ETL Verified PVC-Coated Aluminum Conduit campaign earned an honorable mention for Best Integrated Promotional Campaign. The initiative educated contractors, specifiers, distributors, and end users on Plasti-Bond® PVC-coated aluminum conduit, the first in the industry to be ETL Verified for coating adhesion performance. 

Additionally, a custom Robroy-themed kids coloring book created for the 2025 NECA trade show earned an honorable mention in the Best Selling Tool category for its creative, approachable way of introducing Robroy and its brands. Titled Sir Robby’s Coloring & Activity Quest, the coloring book features Sir Robby the Knight guiding children through puzzles and games inspired by Robroy products and innovations. The tool demonstrates how an unexpected format can build brand awareness and spark meaningful conversations.